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Symbol Mark

HYUNDAI POWERTECH CI
Hyundai CI expresses the desire of going global.

Overall, the CI is well balanced in terms of its design & structure and was designed to project an image of the Company’s technical competitiveness and specialty.
As depicted in the figure left, ‘T’ signifies an open door, conveying the Company’s strong will & commitment to the global market along with its wide-open communication initiatives.

Characterized for its symbolic implication and dynamic design, this symbol mark is the Company’s core brand asset. Accordingly, its CI rules and principles must be complied, and any damage (i.e. misuse, modification, etc.) to the image is strictly prohibited.

Upper/Lower Combination

Aspect Ratio

HYUNDAI POWERTECH CI

Spatial Rules

HYUNDAI POWERTECH CI

Minimum Size Requirements

HYUNDAI POWERTECH CI

If the size of the symbol mark is
smaller than 20mm, it should
not be used.

Logo type

In addition to the symbol mark, the logo type is a key element of articulating the Company’s corporate image. Well balanced with the symbol mark, the logo type was designed based on the default font of Hyundai Motor Group, ‘Hyundai Harmony Medium’; therefore, any discretionary modification to the font, the size and the aspect ratio is not allowed.

hyundai powertech

CI Download

Please download the following files for more information on the CI Application Rules.

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